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Influencing Up: How to Effectively Change Organizational Culture
How to introduce a cultural change initiative when you don't hold budget authority — a four-part formula for winning executive support.
How do you influence organizational change when you don’t have budget authority or decision-making power? Most cultural initiatives die not on their merits but on the way they’re introduced.
Tim and Junior outline a four-part formula for making the case: maximize the dream outcome, maximize the perceived likelihood of achievement, minimize the time delay, and minimize the effort and sacrifice involved. Along the way they name the five roadblocks that stall cultural change inside the enterprise — and how to clear each one.
