Core15™

Become a capable leader, regardless of role.

We distilled leadership into 15 evergreen capabilities every person needs to create positive change.

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lead self icon
Build the skills to lead yourself.
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Individuals who lead themselves create reliable, compounding momentum. They master 5 skills—Purpose, Integrity, Accountability, Learning, and Resilience.
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Purpose
Purpose creates decisive focus and compounding impact. Without it, priorities slide toward trends and effort chases visibility over value.
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Integrity
Integrity generates durable credibility. Without it, confidence erodes, standards wobble, and you spend energy managing optics instead of outcomes.
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Accountability skill icon
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Accountability
Accountability makes the work inspectable. Without it, issues hide in stories, deadlines become suggestions, and quality depends on who’s watching.
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Learning
Learning converts exposure into impact. Without it, experience repeats instead of compounds, and yesterday’s playbook slows tomorrow’s results.
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Resilience
Resilience protects performance through stress. Without it, strain becomes slump, decisions get reactive, and morale becomes a hostage to circumstance.
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lead the team icon
Build the skills to lead your team.
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Managers who lead teams create conditions in which others can thrive. They master 5 skills—Emotional Intelligence, Psychological Safety, Alignment, Decision Making, and Coaching.
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Emotional Intelligence
Emotional Intelligence tunes awareness and impact. Without it, good ideas die in bad delivery, conflict escalates, and trust frays.
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Psychological Safety
Psychological Safety turns voice into value. Without it, teams operate out of fear, hide problems, and let bad decisions proceed unchallenged.
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Alignment
Alignment compresses ambiguity. Without it, people fill gaps with assumptions, optimize for different outcomes, and create motion without progress.
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Decision Making
Decision Making separates facts from preferences. Without it, choices drift, biases go unchallenged, and reversals burn time and trust.
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Coaching
Coaching targets potential with practice. Without it, development becomes an annual ritual, skill plateaus harden, and leaders become bottlenecks.
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lead the org icon
Build the skills to lead your organization.
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Directors and senior leaders who lead organizations align systems so excellence scales. They master 5 skills: Vision, Strategy, Culture, Change, and Innovation.
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Vision
Vision connects today’s work to a vivid, credible future. Without it, urgency steals the wheel, goals feel arbitrary, and commitment thins when costs appear.
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Strategy
Strategy chooses one yes amidst countless options. Without it, everything looks important, projects proliferate, and dilution kills advantage.
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Culture
Culture makes expectations legible and lived. Without it, values are wall art, politics fill the gaps, and performance depends on pockets of heroics.
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Change
Change works when people see the why, feel heard, and can try the new way safely. Without it, resistance hardens and the “solution” never becomes the standard.
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Innovation
Innovation trades big bets for small experiments that scale. Without it, ideas starve, failure gets expensive, and progress waits for a miracle.
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